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Course : BUSINESS_ENGLISH

Course code : FLTC105

BUSINESS_ENGLISH

FLTC105  -  Sofia Koutsogianni

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https://www.youtube.com/watch?v=bZmmp7i9Tsc

Bullying vs. Harassment
https://www.youtube.com/watch?v=m9QI6ZK_nag

Non-executive director
https://www.youtube.com/watch?v=FWXK31TKoQk&t=1s

Types of Directors
https://www.youtube.com/watch?v=7xUTguLaaXI&t=18s

Writing Formal letters
CHRISTMAS_HOMEWORK_READING_PRACTICE
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https://www.youtube.com/watch?v=lp-aTibGTiU

Brand recognition vs. brand awareness
https://www.youtube.com/watch?v=ccHxYt7js5E

Customer loyalty vs. brand loyalty
https://www.youtube.com/watch?v=ua16kgv2Xqw

Customer loyalty vs. customer inertia
https://www.youtube.com/watch?v=Wwu3Qvs31vk

What is brand equity?
https://www.youtube.com/watch?v=yv2cp1fmSt0

Consumer behaviour
https://www.youtube.com/watch?v=_26E6QR_hmU

Life cycle of a product
https://www.youtube.com/watch?v=ob5KWs3I3aY

Life cycle of a product - the Apple / Coca Cola cases
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https://www.youtube.com/watch?v=SEx21vEpLdo

The Key to Viral Marketing
https://www.youtube.com/watch?v=rQR2t3F6Tsk

What is viral marketing?
https://www.youtube.com/watch?v=HijeOUIaBXw

Traditional marketing vs. Digital marketing
WEEK_19_VIDEOS_LINKS
https://www.youtube.com/watch?v=cXAqQ7ofdHw

Risk Management - Types of Risks
https://www.youtube.com/watch?v=BLAEuVSAlVM

What is Risk Process? 
Contingency planning
https://www.youtube.com/watch?v=zWi15fAtMEc

The Black Swan Theory
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