eClass ΕΚΠΑ | BUSINESS_ENGLISH

BUSINESS_ENGLISH

FLTC105 - Sofia Koutsogianni

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WEEK_1_VIDEOS_LINKS
https://www.youtube.com/watch?v=1tDu47pfU5o 10 Skills All Effective Managers Should Have
What is a SWOT Analysis? What is the SWOT Analysis? Discuss the examples provided.
Cambridge Business English Exams Information about the BEC Exams provided worldwide
TESLA SWOT Analysis - see how it works An real-life example of SWOT Analysis
What is niche market? A simple presentation of the meaning of "niche market".
WEEK_2_VIDEOS_LINKS
WEEK_3_VIDEOS_LINKS
https://www.youtube.com/watch?v=UP93L5YOvIk Differences between management and administration
https://www.youtube.com/watch?v=W2M102TFKnE Sourcing vs. Recruting
https://www.youtube.com/watch?v=9O0IpXFPg90 Administration vs. Management
https://www.youtube.com/watch?v=LCAAivdxVTU Company organisational structures explained - hierarchical, flat and matrix
https://www.youtube.com/watch?v=xKuWPbJvD-Q Writing emails in English: formal, semi-formal and informal mails
https://www.youtube.com/watch?v=gjqmdcThcns&list=PL2fUZ7TZy_xdRNAVRIARitkqDAxeUXVJ- 20 phrases to be used in formal business emails
https://www.youtube.com/watch?v=sXhq2fAvOD4&list=PL2fUZ7TZy_xdRNAVRIARitkqDAxeUXVJ-&index=3 Common mistakes in formal emails
https://www.linkedin.com/pulse/whats-types-collar-workers-hassan-choughari/ Types of collar-jobs
https://www.youtube.com/watch?v=xuGh-jzupzc Company organisational structures explained: functional, divisional, network
https://www.youtube.com/watch?v=I3QKfXNLDhU What is the recruitment process all about? Does it actually have any stages?
https://www.youtube.com/watch?v=VnNf4VEOsgc&t=60s What are headhunters?
TEDEX CORNER How did streaming cause writers to strike?
WEEK_4_VIDEOS_LINKS
WEEK_5_VIDEOS_LINKS
https://www.youtube.com/watch?v=QSSkrK0AcWg Arbitration vs. Mediation
WEEK_6_VIDEOS_LINKS
https://www.youtube.com/watch?v=AVrhLvdWQ3s What is Wikinomics?
https://www.youtube.com/watch?v=qEkFMcRVLi8 Line authority vs. staff authority
https://www.youtube.com/watch?v=5hENFA3CJUY APPLE - Functional structure
https://www.youtube.com/watch?v=4XqDNKExk34 Parts of a business letter
https://www.youtube.com/watch?v=egeyiUpFsaw&t=1s How to write a business letter
https://www.youtube.com/watch?v=3xTzqRi-sXg What is organisational structure?
WEEK_7_VIDEOS_LINKS
CHRISTMAS_HOMEWORK_READING_PRACTICE
WEEK_9_VIDEOS_LINKS
https://corporatefinanceinstitute.com/resources/accounting/stakeholder-vs-shareholder/ Shareholder VS. stockholder
https://www.youtube.com/watch?v=FWXK31TKoQk&t=106s Types of Company Director
https://www.youtube.com/watch?v=tbHGmRuyIf0&t=67s Director's duties
https://www.youtube.com/watch?v=MkLwnY-pA7I&t=3s CEO vs. Managing Director
https://www.youtube.com/watch?v=MkLwnY-pA7I&t=3s Role of Company Secretary
https://www.investopedia.com/terms/c/c-suite.asp C-suite
https://www.youtube.com/watch?v=LkMxsdCp7Mk&t=2s CEO / CFO / COO and their duties
https://www.youtube.com/watch?v=z_yBBjIgSFE What are C-level Executives? Titles and Responsibilities of C-Level Executives
https://www.youtube.com/watch?v=Gf7mPPBb-LU CEO vs. President
https://www.youtube.com/watch?v=maw6hmlNh44&t=1s Equality, Diversity and Inclusion in the workplace
https://www.youtube.com/watch?v=VPFpu7cMiH0 Unconscious Bias in the workplace
https://www.youtube.com/watch?v=ZhUOw0KidZg Affirmative action
WEEK_12_VIDEOS_LINKS
https://www.youtube.com/watch?v=lp-aTibGTiU Brand recognition vs. brand awareness
https://www.youtube.com/watch?v=ccHxYt7js5E Customer loyalty vs. brand loyalty
https://www.youtube.com/watch?v=ua16kgv2Xqw Customer loyalty vs. customer inertia
https://www.youtube.com/watch?v=Wwu3Qvs31vk What is brand equity?
https://www.youtube.com/watch?v=yv2cp1fmSt0 Consumer behaviour
https://www.youtube.com/watch?v=_26E6QR_hmU Life cycle of a product
https://www.youtube.com/watch?v=ob5KWs3I3aY Life cycle of a product - the Apple / Coca Cola cases
WEEK_13_VIDEOS_LINKS
WEEK_14_VIDEOS_LINKS
https://www.youtube.com/watch?v=i4YM0fqw-gI Business reports: structure
https://www.youtube.com/watch?v=MpKKM0ElCZA Distribution channels
WEEK_15_VIDEOS_LINKS
https://www.youtube.com/watch?v=1bpf_sHebLI What is Company Social Responsibility?
WEEK_16_VIDEOS_LINKS
https://www.youtube.com/watch?v=h5-2YZ9jIhE Example of an informative presentation
https://www.youtube.com/watch?v=h5-2YZ9jIhE Types of presentations
https://www.youtube.com/watch?v=PnWND7JpRDQ Prepare a presentation with a good structure
https://www.youtube.com/watch?v=tsh6mh8Vo1U How to plan your presentation
https://www.youtube.com/watch?v=bgFNTuRYtKE 40 phrases for presenting in English
https://www.youtube.com/watch?v=NWH8N-BvhAw TEDex talk -example
https://www.youtube.com/watch?v=4bwDr7WVBwo How to organise your presentation
https://www.youtube.com/watch?v=jnfoFN7TBhw Persuasive speech / presentation : how to organise it
https://www.youtube.com/watch?v=XcPiSo_84Nk Product presentation
WEEK_17_VIDEOS_LINKS
WEEK_18_VIDEOS_LINKS
https://www.youtube.com/watch?v=SEx21vEpLdo The Key to Viral Marketing
https://www.youtube.com/watch?v=rQR2t3F6Tsk What is viral marketing?
https://www.youtube.com/watch?v=HijeOUIaBXw Traditional marketing vs. Digital marketing
WEEK_19_VIDEOS_LINKS
https://www.youtube.com/watch?v=cXAqQ7ofdHw Risk Management - Types of Risks
https://www.youtube.com/watch?v=BLAEuVSAlVM What is Risk Process?
Contingency planning
https://www.youtube.com/watch?v=zWi15fAtMEc The Black Swan Theory
WEEK_21_VIDEOS_LINKS
https://www.youtube.com/watch?v=wxyGeUkPYFM Create your own business
https://www.youtube.com/watch?v=xdh0H0qvUNc Conducting a market research
https://www.youtube.com/watch?v=o3d7eUNmOps Start-ups difficulties
https://www.youtube.com/watch?v=KtAlRoIZ5Ns Business plan
https://www.youtube.com/watch?v=ziO3L124M2I Angel investors vs. venture capitalists
Incubators for start-ups
Start-up incubator Start-up incubators: what are they?
https://www.youtube.com/watch?v=tZQsnfpOisc&t=75s What is venture capital?
WEEK_22_VIDEOS_LINKS
https://www.youtube.com/watch?v=QlYFHA88vgI What is search advertising?
https://www.youtube.com/watch?v=YEuMpYMbpIw Who are opinion leaders?
https://www.youtube.com/watch?v=9m45nVsvvEY Social Media Marketing
https://www.youtube.com/watch?v=GQYeDvtMydc Writing a report

Course : BUSINESS_ENGLISH

Course code : FLTC105

BUSINESS_ENGLISH