Course : BUSINESS_ENGLISH

10 Skills All Effective Managers Should Have

What is the SWOT Analysis? Discuss the examples provided. 

Information about the BEC Exams provided worldwide

A real-life example of SWOT Analysis

A simple presentation of the meaning of "niche market".

Write and Improve - Interactive example class

Who is Peter Drucker? What does the term "knowledge worker" refer to?

Interview with Peter Drucker

Top tips videos used for BEC exam preparation

Essential principles of management by Peter Drucker

What is affirmative action in the workplace?

In-basket test for hiring people

Peter Drucker: the coming of the new organisation

Introducing the "Knowledge worker"

Types of collar jobs

Knowledge worker vs. Task worker

Example of an Interview - Good Copy

A good example of a job interview

Common interview questions and how to answer them

The bad interview

What is Wikinomics?

Line authority vs. staff authority

APPLE - Functional structure

Parts of a business letter

How to write a business letter

What is organisational structure?

Bullying vs. Harassment

Non-executive director

Types of Directors

Writing Formal letters

Brand recognition vs. brand awareness

Customer loyalty vs. brand loyalty

Customer loyalty vs. customer inertia

What is brand equity?

Consumer behaviour

Life cycle of a product

Life cycle of a product - the Apple / Coca Cola cases

Business reports: structure

Distribution channels

Example of an informative presentation

Types of presentations

Prepare a presentation with a good structure

How to plan your presentation

40 phrases for presenting in English

TEDex talk -example

How to organise your presentation

Persuasive speech / presentation : how to organise it

Product presentation

The Key to Viral Marketing

What is viral marketing?

Traditional marketing vs. Digital marketing

Risk Management - Types of Risks

What is Risk Process? 

The Black Swan Theory

Create your own business

Conducting a market research

Start-ups difficulties

Business plan

Angel investors vs. venture capitalists

Start-up incubators: what are they?

What is venture capital?